General Aeronautics, a pioneering developer of drone and UAV solutions across industries, engaged Natter to architect an integrated social strategy and original content that could advance their positioning among B2B technology decision-makers.
Our digital solutions spanned:
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Social Media Strategy - Formulated differentiated positioning, buyer persona targeting, and content mapping across priority channels like LinkedIn.
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LinkedIn Content Production - Created a monthly content calendar inclusive of long-form articles as well as short-form graphics conveying their unique innovation ethos through an educational narrative.
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Ongoing Community Management - Manage posting schedules and audience engagement initiatives per the social strategy.